Promotopia

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This web page was last updated on : 2012-05-19

Looking for the 2 "M's" in promotional gifts and ideas

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You're looking for a promotional gift. You need some great ideas. Where do you turn? What can you find?

"The most important thing about gift giving in general is finding ways to make it meaningful and memorable," says Robyn Spizman, author of Make it Memorable: An A-Z Guide to Making Any Event, Gift or Occasion—Dazzling!

And voila, the 2 M's of promotional gifts and ideas: Meaningful and memorable. Make sure they're a part of your promotional gifts and ideas strategy, and you'll have a winner every time.

Promotional gifts and ideas that are meaningful.

Let's face it. We've all gotten promotional gifts and ideas that are slightly less than meaningful. (In fact, you probably have a drawer full of the ones you pull out to make you laugh when you're having a bad day.)

The key to choosing a promotional gift and idea is something that people will actually use. No one needs another useless widget. But everyone can use a promotional gift of candy, mints, Jelly Belly beans, or Mrs. Field's Cookies...a keychain...a pen...paper for their desktop...a gadget for their computer...something clever for their kitchen.

Promotional gifts and ideas that are memorable.

When budgets are tight, you want to make sure your promotional gift and idea doesn't get tossed into the trash can 5 seconds after it's opened. Look for something that recipients will keep around for a long time. Even when you choose an edible gift, make sure the container is a keeper. While we're talking "memorable", the entire point of sending a promotional gift and idea is to make sure the customer remembers you! That's why you want to imprint these items on whatever you choose:

  • Company name
  • Logo
  • Website
  • Email or phone
  • Address (if pertinent)


When you choose the right promotional gifts and ideas, you can easily get a return on your investment with new sales. If you go for "meaningful" and "memorable", you'll choose the right gift every time.

At Promotopia.com, we make choosing corporate promotions simple and fun. You can create your next corporate promotions in our online store in about 5 minutes. We have low minimums, we ship the next business day, and we eliminate the hassle and stress. Got 5 minutes? Try it out!